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Branding · Product Design

Edge is a global branding and UX design agency

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About

Everybrandhasanedge.Wedesigntheexperiencethatrevealsit.

We shape what people see, use, and remember: from UX/UI and websites to brands, platforms, and customer journeys. Based in Lebanon and working across the MENA region, we help ambitious teams turn complex ideas into clear, useful, and lasting work.

Every project is shaped with purpose: sharp enough to stand out, simple enough to use, and strong enough to grow.

The first impression

Before users click, scroll, or read, they feel the brand. We design that moment with intention.

The invisible logic

The best experiences feel effortless because the structure behind them is precise, clear, and deeply considered.

The lasting effect

We create digital experiences that stay with people, not because they are loud, but because they feel right.

Case Studies

Selected work across different platforms. We partner with teams to simplify complex ideas, create clearer user journeys, and deliver scalable digital experiences that support real business growth.

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Years of experience

Industries covered

Projects Delivered

O Finance by OMT UX/UI design case study for digital loan services, personal loans, car loans, and home appliance financing

OMT

Lending Website Experience

Kobayat Municipality

Municipal E-Services Platform

Aris.ai

AI Trading Platform

Royal Vista

Luxury Hospitality Brand & Web

Wasil

Delivery App Experience

NaturaSeal

Industrial Website Experience

Baraka

Real Estate Website Experience

Fahed Foods

F&B Website Experience

Services

Wefocusonmakingyourbusinessstandoutwithworkthat’suseful,flexible,andbuiltforthelongterm.

Our clients come to us because they want more than good-looking visuals. They want design that solves problems, branding that resonates, and websites that actually perform.

UX/UI & Digital Product Design

Interface Design

UX Research

User Insights

UX Audits

Information Architecture

User Flows

Branding and Visual Identity

Brand Strategy

Brand Positioning

Visual Identity Design

Logo Design

Brand Guidelines

Rebranding

Customer Experience and Service Design

Customer Experience Strategy

Customer Journey Mapping

Experience Audits

Service Design

Touchpoint Analysis

Journey Optimization

AI Experience Design

AI Product Experience

Agentic Experience Design

Conversational UX

AI Workflow Design

AI Interaction Design

Human-in-the-Loop Experiences

Website and Digital Development

Website Development

Web App Development

Mobile App Development

CMS Development

Front-End Development

Back-End Development

Marketing and Brand Communication

Marketing Strategy

Brand Messaging

Campaign Concepts

Content Direction

Social Media Strategy

Marketing Collateral

UX/UI & Digital Product Design

Interface Design

UX Research

User Insights

UX Audits

Information Architecture

User Flows

Branding and Visual Identity

Brand Strategy

Brand Positioning

Visual Identity Design

Logo Design

Brand Guidelines

Rebranding

Customer Experience and Service Design

Customer Experience Strategy

Customer Journey Mapping

Experience Audits

Service Design

Touchpoint Analysis

Journey Optimization

AI Experience Design

AI Product Experience

Agentic Experience Design

Conversational UX

AI Workflow Design

AI Interaction Design

Human-in-the-Loop Experiences

Website and Digital Development

Website Development

Web App Development

Mobile App Development

CMS Development

Front-End Development

Back-End Development

Marketing and Brand Communication

Marketing Strategy

Brand Messaging

Campaign Concepts

Content Direction

Social Media Strategy

Marketing Collateral

UX/UI & Digital Product Design

Branding and Visual Identity

Customer Experience and Service Design

AI Experience Design

Website and Digital Development

Marketing and Brand Communication

Testimonials

Ourworkspeaksloudestthroughtheresultsitcreates.Buthere’swhatourclientssayabouttheexperience.

Edge Global brought a level of clarity, refinement, and professionalism that elevated how Gabriel Industries presents itself. The work felt thoughtful, well-executed, and aligned with the standard we want our brand to reflect.
Camil Gabriel
Owner, Gabriel Industries
The new identity captured the spirit of Caves Kfarnoun beautifully. It feels refined, authentic, and true to who we are as a winery, giving us a brand we are proud to present.
François Elias
Owner, Caves Kfarnoun & Attorney at Law
Edge Global understood our vision from the start and translated it into a refined brand identity and professional website that truly reflected Royal Vista. Their work was thoughtful, efficient, and delivered to a high standard.
Majd Trad
CEO, Royal Vista
Working with Edge Global has always been a great experience. They are my go-to team for high-end UX/UI design, websites, and digital products, consistently delivering polished work with professionalism, flexibility, and strong attention to detail.
Alexandre Abdelnour
Designer & Owner, Studio Hic

Blogs

InsightsonUX/UI,branding,customerexperience,anddigitalproducts.

Designers reviewing mobile app wireframes for a UX/UI design article about websites, apps, and digital products in the design agency edge global

Why UX/UI Design Matters for Websites, Apps, and Digital Products

Arabic UX localization concept for culturally relevant user experiences in MENA digital products done by the design agency edge global

UX Localization for Arabic Audiences: What Businesses Need to Consider

FAQ

Questionsclientsoftenaskbeforestartingadesignprojectwithus.

What services does Edge Global provide?

Edge Global is a UX/UI, branding, customer experience, and AI experience design agency. We design websites, apps, web platforms, digital products, and user-centered interfaces that help businesses communicate clearly, improve usability, and build stronger digital experiences.

How long does a UX/UI, website, or digital product design project take?

Most projects take between 2 and 8 weeks, depending on the scope and complexity. A focused website or landing page may take a few weeks, while larger UX/UI design projects for apps, digital products, customer experiences, or AI-driven platforms may require more time based on the number of screens, features, and overall requirements.

Do you work with clients in Lebanon, MENA, and internationally?

Yes. We work with clients in Lebanon, the UAE, across the MENA region, and worldwide. Our regional background gives us a strong understanding of Arabic-speaking users, local market expectations, and cultural context, which is especially valuable for projects targeting Lebanon and MENA, while our design standards are built for international products and brands.

Do you offer UX localization and Arabic user experience design?

Yes. We help businesses create experiences that feel natural for different markets through UX localization, Arabic interface design, RTL design considerations, bilingual user journeys, and culturally relevant digital experiences. This is especially valuable for websites, apps, and digital products targeting users in Lebanon, the Gulf, and the wider MENA region.

Can you improve an existing website, app or customer experience?

Yes. We can redesign or optimize an existing website, app, digital product, or customer experience to improve usability, clarity, conversion, and overall experience quality. This may include UX audits, interface redesign, user journey improvements, information architecture, and stronger alignment between business goals and user needs.

What is your typical design process?

Our process begins with understanding the business, the product, and the users. We then define the creative direction, design high-fidelity UX/UI interfaces in Figma, refine the experience across key pages or screens, and prepare the final work for development. Depending on the project, this can include website design, app design, digital product design, customer experience design, UX localization, prototyping, and AI experience design.

Have a specific project in mind?

Tell us what you’re building, improving, or exploring. We’ll help you understand how our design expertise can support it.

Michel Moussa

Managing Director, Edge Global

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